Top 5 Social Apps Performance on Unified Platform in Estonia - Q2 2023

In the second quarter of 2023, the performance of the top 5 social apps in Estonia showed diverse trends across downloads and revenue, according to data from Sensor Tower.

TikTok exhibited consistent weekly revenue, peaking at about $10.4K in early May and reaching approximately $10.8K in the first week of June. Download numbers varied throughout the quarter, starting at around 2.4K in late March and ending at approximately 1.7K in late June.

Instagram also showed a steady weekly revenue stream, reaching around $144 in late April and $143 in late June. Weekly downloads remained relatively stable, fluctuating between 1K and 1.3K, with a slight increase to about 1.3K in mid-June.

Facebook saw its highest revenue of approximately $208 in early June. Download numbers hovered around 1K, with a minor increase to about 1.1K in late June, indicating stable user interest.

BeReal. Your friends for real. maintained steady weekly downloads, starting at around 681 in late March and rising to approximately 722 by the end of June. This consistent performance highlights its growing popularity among Estonian users.

X experienced varied revenue trends, peaking at about $194 in early April and stabilizing at around $114 by the end of June. Download numbers also showed fluctuations, with significant spikes to about 923 in early May and 622 in mid-June.

For more detailed insights and trends, visit Sensor Tower.